August 1st marks the beginning of Black Philanthropy Month 2014 (#BPM2014), a month-long, multimedia campaign designed to inform, inspire and invest in Black philanthropic leadership. Founded by the African Women’s Development Fund USA and proclaimed by the United Nations and Congress in August 2011, BPM was created as an annual, global celebration of giving in the U.S. and worldwide. This year’s theme is “Generosity at Home and Around the Globe.” Follow us on Facebook, Twitter or Instagram for our daily profile of black philanthropists.
Ervin "Magic" Johnson, Jr.: NBA Legend, Businessman, Broadcaster, Motivational Speaker, Philanthropist
Magic Johnson is a retired National Basketball Association (NBA) player and NBA Hall of Fame member. Since retiring in 1992, Magic has been an advocate for HIV/AIDS prevention and safe sex. Magic’s early philanthropic efforts date back to 1985, when he created A Midsummer Night’s Magic, an event in which proceeds from an annual charity event, which included a celebrity basketball game and a black tie dinner, were donated to the United Negro College Fund. A Midsummer Night’s Magic, eventually came under the umbrella of the Magic Johnson Foundation (MJF), and lasted until the event’s 20th anniversary in 2005.
The Magic Johnson Foundation, which he founded in 1991, was initially focused on the fight against HIV/AIDS, but has since expanded to include scholarship programs and community empowerment centers. MJF works to address the educational, health, and social needs of ethnically diverse, urban communities by developing programs and providing support for community-based organizations. Through direct and collaborative services and programs, MJF serves more than 250,000 individuals each year, enhancing the lives of economically challenged people and empowering underserved communities.
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